By OLIVER SAMBOKO WITHOUT investing in good roads and Air transport to tour sites, the country should forget about becoming the regional tourism hub, says Tourism specialist Rose Musonda. Commenting on Zambia’s participation at the 2022 World Dubai Expo, where the country show cased its tourism potential, Ms Musonda said as long as attention is not paid to improve connectivity, the country will continue failing to attract tourists considering the stiff competition from other countries in the region. She said it’s now time for the country to summon all its financial resources generated from tourism towards improving access to tour sites dotted across the country. Ms Musonda said while Zambia participation at bigger stages like the Dubai expo, is very important in marketing the country, more needs to be done to ensure that the tourists who will be coming to sample the country’s tourism, do so without limitation due to poor connectivity. She also warned that the reason why many tourists […]
Improved road, air transport key to tourism
