By NOEL IYOMBWAJOURNALISTS must uphold their integrity when executing their duties, says the Media Institute for Southern Africa (MISA).In an interview, MISA Zambia chairperson Hellen Mwale said journalists should be able to identify themselves and the media they represent so that the source is certain of the person.“We need to uphold our integrity and need to tell the sources the media houses we are coming from, because if indeed we are coming from a media institution, there is no need to hide.She said that there is no need for journalists to hide their identity or the media house they are coming from when attending functions or assignments. Ms. Mwale said that is why it is important to have media self-regulation so as to know who is a genuine journalist.And University of Zambia Media and Communications lecturer Dr Sam Phiri has called on trained journalists and other stakeholders such as organisers of events to come out […]
Journalists must have integrity – MISA
